Be Seen, Be Heard, Be Successful
The brands people buy from are the ones they see and hear, so here is why the smartest local advertising does both at once.
Advertising Tips & Guides
Practical advice on advertising your business: what radio costs, what it delivers, and how to reach customers across the North East.
Low-Cost Marketing Ideas for Local Businesses That Actually Work
You do not need a big budget to market a local business well, you need the free and cheap tactics that consistently earn their keep.
How Much Does Radio Advertising Cost in the UK? A 2026 Small Business Guide
The headline rate for one spot tells you almost nothing. What you actually pay depends on who is listening and how often you turn up.
How to Increase Footfall to Your Shop: 12 Tactics That Work
Most footfall problems are visibility problems, so here are twelve low-cost ways to get more of the right people through your door.
A Small Business Owner's Guide to Reaching Local Customers
The online and offline routes to local customers, what each is good for, and where to dig deeper when you have picked your priorities.
Radio vs Social Media Advertising: Which Is Right for Your Small Business?
One is precise and cheap to start, the other is broad and trusted, and the real winner is usually the two working together.
Does Radio Advertising Actually Work? What the Evidence Says
The numbers are strong, but only when you run it the right way, so here is what radio does well and where it falls short.
How to Advertise Your Business in the North East: The Complete Local Guide
A plain-English tour of every advertising channel open to a North East business, with the honest strengths and trade-offs of each.
How Much Does It Cost to Produce a Radio Advert (and What's Involved)?
The airtime is one bill and the advert itself is another, and the second one is often smaller than owners expect (or free)
Seasonal Marketing: When to Start Planning Your Christmas Campaign
Start your Christmas plan in September and you buy yourself choice, better rates and the early shoppers your rivals miss.
How to Build Brand Awareness for a Small Business on a Local Budget
Awareness is the slow-burn asset that makes every other bit of marketing cheaper, and you can build it locally without a big budget.
Ready to talk?
Tell us about your business and we'll come back with a plan and a price.